Welcome to Formula E.
The fastest growing sport on the planet.
I partnered with Jaguar TCS Racing as they look to build on Season 10’s successes to once more push the dial in Season 11, starting with the launch of the new Gen 3 Evo carrying the all-new Jaguar wordmark – the fastest single-seater race car in the world.
Car livery, racesuit design, race posters, launch films alongside our VFX and CGI.
Social media management and content ideation/creation, from building anticipation for S11 through to bringing each location and race to life as the season unfolds.
Community management, engaging with fans to bring them closer to the team.
First we launched the new car with a bespoke camo livery film and assets.
Then we introduced the drivers with a powerful season 11 film.
This provided the design platform for the season ahead and all the assets to come.
